Ben Greenberg

Overview: Absolute Results Marketing services the automotive industry on both the manufacturer and retail levels. Focusing their attention on national and local multi-level mail campaigns, event-based websites and dealership-level promotions, this marketing firm worked with the largest automotive manufacturers and dealerships across the globe.

Scope: Originally brought on as a graphic designer, I quickly moved up to the role of art director as the company grew from a small operation of seven employees to an organization of more than 200 people in offices across Canada and Europe. The primary focus of our work was print material and event-specific websites. The print material consisted of direct mailings, mass national mailing campaigns, posters, signage, booklets and flyers. As the art director, I also oversaw the creation of marketing collateral for a wide range of automotive clients ranging from Ford and Chrysler to Maserati and Audi.